Afeed
MOBILE APPUX/UI

Afeed

Connecting communities through hyperlocal content

Client

Afeed Social

Industry

Social Media

Year

2023

Duration

4 months

Services

Mobile App DesignUX ResearchUI DesignContent Strategy

Afeed is a social platform that surfaces relevant local content, events, and connections based on your neighborhood and interests. We designed an experience that bridges online interactions with real-world community.

The Challenge

Social media often feels disconnected from real life. Afeed needed to bridge online interactions with local, meaningful connections while avoiding the noise of traditional social platforms.

The Solution

We designed a location-aware feed that prioritizes proximity and relevance, with features that encourage real-world meetups and community building. The interface surfaces what matters most in your neighborhood.

Afeed showcase
Our Approach

How we got there

01

Mapped community interaction patterns in different neighborhoods

02

Designed for serendipitous discovery

03

Created content ranking that prioritizes local relevance

04

Built features that encourage offline connection

Key Features

What we built

Local Feed

Content ranked by proximity, relevance, and community engagement

Neighborhood Events

Discover and create local events with easy RSVPs

Community Boards

Hyperlocal discussion spaces for your block or building

Meet Nearby

Connect with neighbors who share your interests

The Results

Impact & outcomes

75%

Event Attendance

+200%

Community Engagement

68%

30-Day Retention