
Revolutionizing startup incubation through thoughtful design
Client
Hatched Inc.
Industry
Startup & Venture
Year
2024
Duration
4 months
Services
Hatched is a startup incubator platform that connects founders with mentors, resources, and funding opportunities. We designed a comprehensive digital experience that simplifies the complex journey of startup incubation.
Hatched needed a digital platform that could simplify the complex journey of startup incubation while maintaining engagement across diverse user groups—founders, mentors, and investors. The existing tools were fragmented and created friction in the incubation process.
We designed an intuitive dashboard-driven experience with personalized pathways for each user type. The interface uses progressive disclosure to prevent overwhelm while providing depth when needed. A unified design system ensures consistency across all touchpoints.

Conducted 40+ user interviews across all stakeholder groups
Mapped the entire incubation journey to identify pain points
Created a modular design system for scalability
Implemented iterative prototyping with weekly stakeholder reviews
AI-powered mentor-founder matching based on industry, stage, and goals
Visual milestone tracking with automated check-ins and reminders
Curated library of templates, guides, and tools for each startup stage
Dedicated space for investors to discover and track portfolio companies
+200%
Founder Applications
+45%
Mentor Engagement
-60%
Onboarding Time
Next Project